PDF or EPUB [The Art of Social Media]

PDF or EPUB The Art of Social Media

I m looking forward to the next in depth book Could that be titled The New Rules of Social Media ht authorDavid Meerman Scott Author 8059245This was a free book that I downloaded from NetGalley The Art of Social Media is an easy ead that offers tips and tricks on making social media work from a business perspective It is aimed at the absolute beginner and so a few of the comments felt obvious to me That said I did pick up a few handy hints that I will try to incorporate into my own social media presence particularly when I have a new book elease coming upIf you are starting out in social media for business promotion this book will be a good starting point to set you on the ight pathI eceived this book as a free e book for eview via NetGalley This is a fairly good book for what it is An overview of and a general guide to the different social media platforms and how to use them most effectively More a 35 than a 3Although this book may seem a tad mundane for those digitally inclined it served as a valuable book for me a person who is in the dark about social media and a bit shy about online presenceThis book offers good ideas and step by step guides for maximizing total exposure online by combining most or all of the platforms it coversWould ecommend if you fit its demographic It was enjoyable Although it didn t cover all the social media platforms that are out there it covered at least the major ones Guy and Peg eally know their stuff and it s helpful to implement their tips and tricks cause they truly work As the author says in an ideal world you would also have to come up with ideas which you should share that could boost your presence and influence online And he s ight That s how it works Sharing is caring The Art of Social Media is like a master class in social I appreciate how Guy Kawasaki and Peg Fitpatrick arranged the book and included the option to go deeper with all the hyperlinks The easy to follow power tips make sense and eally provide the insight and path to go to the next level This is a eference guide that everyone on the social spectrum can benefit from Not everyone will do everything but I think people will ealize that social media is than they ealize This is particularly important for business leaders who downplay social It s eally marketing in a social worldKudos for a great book that I know I will be eferring to for a long while I attended a conference last month up north One of the classes I attended was on social media marketing Guy Kawasaki was mentioned in that class so when I saw this book was available on Netgalley I downloaded and ead itThe version of the book I got from netgalley did not have any links in it This would have been so much better if I wou. Le and one of the pioneers of business blogging tweeting facebooking tumbling and much much Now Guy has teamed up with his Canva colleague Peg Fitzpatrick to offer The Art of Social Media – the one essential guide you need to get the most bang for your time effort and money   With than 100 practical tips tricks and insights Guy and Peg present a ground up strategy to produce a focused thorough and compelling presence on the most popular social media pla.

Guy Kawasaki ï 8 Summary

In The Art of Social Media Guy Kawasaki and Peg Fitzpatrick deliver valuable actionable tips that will help you succeed in bringing value to your followers and making meaningful connections onlineWhat I liked the mostIt s not a basic how to As the subtitle would suggest this book is packed with power tips for power users Tips for how you should link your content across platforms without being spammy and failing to consider the different ules of engagement and for perfecting your interactions on each profile are some of my favoritesThe tips are next level For example do you often wonder how to make yourself a part of larger conversations that are happening on social media Well they ve got you covered They ve included things I hadn t even thought about But will make all the differenceThey give you esources for just about everything I always appreciate when an author points you towards the great tools they mention than you having to go searching for yourselfWho this book is forAnyone and everyone who want to go PRO in social media There are hundreds of insights tips and tricks that will help you to build a consistent and valuable online presenceI especially think every blogger beginner intermediate and advanced should have a copy No offense to my fellow bloggers but seriously we are some of the worse offenders I know the number one goal is to get people back to our sites but we ve gotta do better about optimizing social media profiles adding value to peers and followers and making valuable connections onlineThis book is also perfect for business owners who ve been using social media for a while and are looking for ways to take it up a notch You will get exactly what you need to step it up and truly position yourself as an expert in your industryWhether you e wondering how to best maximize the use social for your next event to spark conversations about your business or to share your valuable content The Art of Social Media is the tool for youIt s not a book you ll ead once and put to the side This one stays on the desk or is first on Kindle Trust me you will efer to it often This book failed to meet its purpose which was to enable me to ock social media Well the gotcha word is enable because I need to learn to follow all of the 123 numbered tips and tricks some of which are just a paragraph long and lack any depth Don t get me wrong I learned uite a few guidelines but some I uestioned like If you e not pissing people off on social media you e not using it ight I was expecting a few case studies and statistics to substantiate these tips tricks and insights In the end Guy Kawasaki and Peg Fitzgerald openly admit Social media guru is an oxymoron because nobody eally knows how social media works. From the bestselling author of  The Art of the Start  and  Enchantment a no nonsense guide to becoming a social media superstar By now it’s clear that whether you’re promoting a business a product or yourself social media is near the top of what will determine your success or failure And there are countless pundits authors and consultants eager to advise you   But there’s no one uite like Guy Kawasaki the legendary former chief evangelist for App.

Ld have had the ability to click the links and be able to visually see the pages and examples he was eferring to This problem should not occur from anyone buying this as an ebook off or another book seller This is packed full of useful information It s a little overwhelming especially for a social media novice like myself This is a book that would be nice to have in print for an easy eference guide but then it wouldn t have clickable links which was the issue I had with my eview copyMy biggest take away was a simple one I need to include a lot graphics and photos with my social media posts to capture eader s attention Rating 4 Stars Great BookContent Some languageSource Netgalley I absolutely loved APE and I still talk about it when someone asks about a good business ead for marketers and budding authorsI keep seeing everyone say that this isn t a book for beginners but I feel that everything said in this book has already been said and already said well better by othersThere are a few gems by Peg especially her process but otherwise I just didn t think the book added anything to the discussion I first became involved with social media in 2009 when I joined Goodreads and it emains to this day one of my most favorite sites I wish I had had it 50 years ago so I could have an accurate ecord of the books I have ead The second site I joined was LinkedIn which I am also a big fan of and wish I had it 40 years ago when I got into business I have since joined Twitter Facebook SlideShare YouTube SoundCloud and Google I have written a blog since 2010 So I have been active on social media for about 5 years but I am not by any means an expert The eason I became involved with Google is because I ead Guy Kawasaki s book What the Plus Google for the Rest of Us I have been very active as a moderator of a poetry groupEven with my experience I found helpful tips in Kawasaki s new book The Art of Social Media co written with Peg Fitzpatrick due out in December This is a book that you will want to go back to again and again I ead the Kindle version in 3 short days The book is filled with links that I could easily click on in the Kindle and immediately see what he was discussing Kawasaki gives lots of examples and sites for information The 123 tips are numbered and well organized into 12 chaptersIf you are new to social media or have some experience like me I would highly ecommend this book If you are an expert in social media then this book is probably not for you unless you want to give it to your clients Good straight to the point advice for vastly improving your social media skills However most of it is just common sense And I m also doubting the art in the title didn t find anything but technical stuf. Tforms They guide you through the steps of building your foundation amassing your digital assets going to market optimizing your profile attracting followers and effectively integrating social media and blogging   For beginners overwhelmed by too many choices as well as seasoned professionals eager to improve their game  The Art of Social Media is full of tactics that have been proven to work in the eal world Or as Guy puts it “Great Stuff No Fluff?.

I was born in Honolulu Hawaii in 1954 My family lived in a tough part of Honolulu called Kalihi Valley We weren’t rich but I never felt poor because my mother and father made many sacrifices for my sister and me My mother was a housewife and my father was a fireman real estate broker state senator and government official during his long distinguished careerI attended Iolani School where

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